Veronica Valdez was appointed CEO of Promart on March 1st 2020, and has experienced an incredible challenge taking on a new role under COVID circumstances, in which all Promart stores were ordered to close for almost 3 months in 2020.
From another point of view, the challenge has given her the opportunity to learn a lot in a very short period of time: transformation via innovation, efficiency, and most importantly, teamwork.
Promart belongs to Intercorp Retail, which is under the Intercorp umbrella – one of the largest and more diversified business groups in Peru. Veronica comes from a background in finance and began in Promart as CFO and two years later was appointed CFO of Supermercados Peruanos – the food store chain – three years later she returned to Promart as CEO. Before joining Promart she held different financial roles at Maestro (home improvement stores) and Cencosud (grocery stores).