Global DIY-Network: “Meet the CEO” Series – Veronica Valdez, CEO of Promart.

At 15:00 CEST on Wednesday the 21st of April John W. Herbert will continue the “Meet the CEO” series with an interview with Veronica Valdez, CEO of Promart. The interview can be live-streamed through the Global DIY-Network, with all other “Meet the CEO” interviews available to watch on demand.

Veronica Valdez was appointed CEO of Promart on March 1st 2020, and has experienced an incredible challenge taking on a new role under COVID circumstances, in which all Promart stores were ordered to close for almost 3 months in 2020.

From another point of view, the challenge has given her the opportunity to learn a lot in a very short period of time: transformation via innovation, efficiency, and most importantly, teamwork.

Promart belongs to Intercorp Retail, which is under the Intercorp umbrella – one of the largest and more diversified business groups in Peru. Veronica comes from a background in finance and began in Promart as CFO and two years later was appointed CFO of Supermercados Peruanos – the food store chain – three years later she returned to Promart as CEO. Before joining Promart she held different financial roles at Maestro (home improvement stores) and Cencosud (grocery stores).

Global DIY-Network: Next in the “Meet the CEO” Series – Mattias Ankarberg.

On Wednesday the 31st of March at Midday CEST John W. Herbert will continue the “Meet the CEO” series with an interview with Mattias Ankarberg, CEO of Byggmax.

Byggmax offers straightforward and excellent value construction materials and do-it-yourself products of high quality at the best price. No matter customers’ budget or previous experiences, Byggmax provide their customers with the know-how and the confidence to fulfil their construction dreams.

With over 170 physical locations in Sweden, Norway and Finland, as well as a popular online store, Byggmax is one of the foremost retail chains for construction and do-it-yourself products in the Nordics. The group’s annual revenue 2020 was SEK 6.8 billion and the corporate group is listed on Nasdaq.

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Global DIY-Network: Dr. Ira Kalish – Global Economic Overview 2020

On Tuesday the 10th of November Dr. Ira Kalish, Chief Global Economist at Deloitte Touche Tohmatsu Ltd, presented a Global Economic Overview on the Global DIY-Network.

Dr. Kalish’s presentation highlighted the economic outlook in the Covid-19 era and post Covid-19, with a particular focus on the US-China relationship, the effects of lockdowns on economies, monetary policy and European response to Covid-19.

In regard to the post Covid-19 era Dr Kalish suggested that working from home will remain in the longer term, with many Business leaders anecdotally stating this, resulting in less demand for energy as well as fewer office buildings, and potentially an urban to rural migration. Further to this virtual meetings are likely to become commonplace, as well as companies looking to diversify their supply chains.

The interview can be re-watched in its entirety through the Global DIY-Network.

Global DIY-Network: Interview with Werner de Jager, Group CEO of Cashbuild.

On Wednesday the 4th of November John W. Herbert interviewed Werner de Jager, Group CEO of Cashbuild.
The interview was the second in the “Meet the CEO” series on the Global DIY-Network, following the interview with Sergio Giroldi on the 21st of October.

Cashbuild operates in 7 countries in Southern Africa with a network of 318 stores trading through 2 different brands – Cashbuild and P&L Hardware.

As in other countries, the coronavirus pandemic had a positive effect on DIY store sales following the lockdown in South Africa. Cashbuild has seen a sales increase of  about12 per cent in May compared with May 2019, 13 per cent in June and 22 per cent in the third quarter. Online sales had also grown exponentially by 300 per cent, and Cashbuild are continuing to work hard to expand its e-commerce engagement, primarily targeting mobile commerce.

According to Mr de Jager, the reason for the growth is that “People have re-established and regained the value of their home and their property”. The Cashbuild CEO assumes that this situation will remain like this following the current boom in new building activities.

The next in the series of the “Meet the CEO” interviews will be held on the 2nd of December with Declan Ronayne, CEO of Woodie’s, part of the Grafton Group and one of the largest Home Improvement Retailers in Ireland.

Global DIY-Network: Interview with Sergio Giroldi, Group CEO of OBI and EDRA/GHIN President.

On Wednesday the 21st of October John W. Herbert interviewed Sergio Giroldi, Group CEO of OBI and EDRA/GHIN President.
The interview was the first in the “Meet the CEO” series on the Global DIY-Network.

Two topics dominated the discussion: the coronavirus crisis and digitalisation.

OBI are continuing to evolve their digital offer, responding to the digitalisation of society. However, Mr Giroldi pointed out that Brick & Mortar physical stores will continue to play a principal role in the home improvement retailing landscape. Mr Giroldi repeatedly emphasized that the customer’s want and need interaction with real people that can be best provided in the physical store.

In response to questions regarding coronavirus, Mr Giroldi spoke of the significantly increased sales of nearly all DIY retailers. Particularly, the Click & Collect offer for customers has proven to be an increasingly used channel. OBI are also considering offering collection of goods purchased online at a number of new “collection points”.

Sergio Giroldi also discussed the newest OBI concept stores and inner city touch points, creating increased awareness of the brand in city centres. Through the Global DIY-Network viewers have the opportunity to re-watch the interview in its entirety, virtually visit the newest OBI Future store in Marsdorf as well as their Create by OBI! store and learn about the concepts behind them.

A day before the interview Mr Giroldi was diagnosed with Corona-Virus and so the interview was conducted from his home. The whole EDRA/GHIN Team wish our President a speedy recovery.